Privacy Statement
Effective Date: 01 February 2024
We, Marine World Islamabad, are committed to protecting your privacy and ensuring that your personal information is handled safely and responsibly. This privacy statement outlines how we collect, use, share, and protect your personal data when you visit our website, marineworldisb.com.
1. Information We Collect
We collect various types of personal information to provide and improve our services. The types of data we collect include:
- Personal Information: Name, email address, shipping and billing address, phone number, and payment details (such as debit card information).
- Account Information: Username and password for those who create an account.
- Order History: Details of previous orders for those with an account.
- Product Preferences: Wishlist items and product interests.
- Marketing Preferences: Information related to your consent for receiving marketing communications.
- Technical Data: IP address, device information, cookies, and browsing behavior.
2. How We Collect Data
We collect data through the following methods:
- Account Creation: Information provided when you create an account on our website.
- Checkout Process: Data collected during the checkout process.
- Account Features: Information gathered through wishlist and account interactions.
- Marketing Sign-Up: Data collected when subscribing to marketing communications.
- Cookies and Tracking: Information automatically collected through cookies and other tracking technologies.
3. Purpose of Data Collection
We use the information we collect for the following purposes:
- To Process Orders: Handle your orders, including payment processing and delivery.
- To Communicate: Send you order confirmations, updates, and customer support communications.
- To Enhance User Experience: Personalize your shopping experience, including product recommendations and account management.
- To Send Marketing Communications: Provide you with newsletters and promotional offers, subject to your preferences.
- To Improve Our Website: Analyze website performance and user behavior to enhance functionality.
4. Data Sharing with Third Parties
We may share your data with the following third parties:
- Payment Processors: To securely process your payment transactions.
- Shipping Companies: To deliver your orders.
- Email Marketing Services: To manage and send marketing communications.
- Analytics and Advertising Services: To analyze website performance and deliver targeted advertising.
- Legal Obligations: As required by law, or to protect the rights and safety of our business and users.
5. Data Retention
We retain your personal data for the following periods:
- Account Information and Order History: As long as your account is active or as required by law.
- Payment Information: Processed by third-party providers and not stored directly by us.
- Shipping and Billing Addresses: Retained for a specified period (e.g., 7 years) for legal and business purposes.
- Email Addresses and Marketing Preferences: Retained until you opt out or for a period of inactivity (e.g., 2 years).
- Cookies: Retained based on their type and purpose.
6. Security Measures
We take the following steps to protect your data:
- Encryption: Secure data transmission and storage using encryption technologies.
- Secure Payment Processing: Use third-party payment gateways for handling payment information.
- Access Control: Restrict access to personal data and use two-factor authentication for administrative access.
- Regular Security Audits: Conduct vulnerability assessments and apply security patches.
- Data Backup: Regularly back up data to ensure recovery in case of loss.
- Monitoring and Logging: Track and respond to suspicious activity.
7. Customer Rights
Regarding your personal data, you have the following rights:
- Right to Deletion: You can request the deletion of your personal data, subject to our discretion and legal requirements.
- Right to Withdraw Consent: You may withdraw your consent for marketing communications at any time.
8. Cookies and Tracking Technologies
We use cookies and similar technologies for the following purposes:
- Essential Cookies: To ensure the website functions properly.
- Functional Cookies: To remember your preferences and settings.
- Performance Cookies: To analyze website usage and improve performance.
- Advertising Cookies: To deliver targeted ads based on your browsing behavior.
You can manage or disable cookies through your browser settings. For more details, please refer to our Cookie Policy.
9. Children’s Privacy
Our website is not intended for children under the age of 13. We do not knowingly collect personal data from children in this age group. If we become aware that we have collected such data, we will take steps to delete it upon request.
10. Changes to This Policy
We may update this privacy statement from time to time. Any changes will be posted on this page with an updated effective date. We encourage you to review this statement periodically to stay informed about how we are protecting your data.
Cookies Policy
Cookies Policy
Effective Date: 01 February 2024
Marine World Islamabad (“we,” “our,” “us”) uses cookies and similar tracking technologies to enhance your experience on our website, marineworldisb.com. This Cookies Policy explains what cookies are, how we use them, and how you can manage them.
1. What Are Cookies?
Cookies are small text files that are placed on your device when you visit a website. They help the website remember your actions and preferences over time, making your browsing experience more efficient and personalized.
2. Types of Cookies We Use
- Essential Cookies: These cookies are necessary for the website to function and cannot be switched off. They are used to enable core functionalities such as account login and shopping cart operations.
- Functional Cookies: These cookies allow the website to remember your preferences and choices, such as language settings or login details, to provide a more personalized experience.
- Performance Cookies: These cookies collect information about how you use our website, such as which pages you visit most often. This helps us improve website performance and user experience.
- Advertising Cookies: These cookies are used to deliver advertisements relevant to you based on your interests and browsing behavior. They may also be used to limit the number of times you see an ad and measure the effectiveness of advertising campaigns.
3. How We Use Cookies
- To Improve Functionality: Enhance your browsing experience by remembering your preferences and settings.
- To Analyze Performance: Monitor and analyze website usage to improve performance and user experience.
- To Serve Targeted Ads: Display advertisements relevant to your interests and measure the effectiveness of our advertising efforts.
4. Managing Cookies
You can manage or disable cookies through your browser settings. Most browsers allow you to refuse all cookies or accept only certain types. Please note that disabling cookies may affect the functionality and user experience of our website. For detailed instructions on managing cookies, refer to your browser’s help section or visit AboutCookies.org.
5. Changes to This Policy
We may update this Cookies Policy from time to time. Any changes will be posted on this page with an updated effective date. We encourage you to review this policy periodically to stay informed about our use of cookies.
11. Contact Us
If you have any questions or concerns about this privacy statement or our data practices, please contact us at:
- Email: sales@marineworld.com.pk
- Phone: 0301 5178888
- Address: Shop#12, Lower Ground Floor, Askan Centre, MPCHS, E-11/3 Markaz, Islamabad, Pakistan
Thank you for visiting Marine World Islamabad.